Consumers are smarter than ever- in fact, most consumers today would agree that when they go shopping, they want to know more about the companies they are buying from. From food to clothes to cars, the ever-expanding socially responsible shoppers want to know if the companies they are buying from...
Innovation used to be referred to be a virtuous and closed cycle. Spend money on research, develop a new big idea, create a new product, reap the benefits, and do it all over again. These days, the model of closed innovation has cracked. A workforce with less organizational loyalty, faster time to market,...
From April 7th – April 10th, I’ll be attending and speaking at the eMetrics Marketing Optimization conference in Toronto. These are my thoughts, feelings, and (hopefully) epiphanies from interacting with the world’s best and brightest in the world of digital measurement. WEDNESDAY...
So, Facebook is evolving. With emphasis on at least 3 core web services – search, chat and the upcoming email – Facebook is getting more serious about functions that Google, among others, are doing well at providing. It makes sense. So here are some quick thoughts on what 400 million users...
A growing body of research in the area of addiction suggests that Social Media Addiction Disorder is becoming a real problem, it is a psychophysiological disorder involving tolerance; withdrawal symptoms; affective disturbances; and interruption of social relationships. The most common one is Facebook...
A retailer’s primary role may be that of curator and tastemaker, but that doesn’t mean that the crowds can’t pitch in to help. Modcloth is a Pittsburgh-based online retailer that sells affordable, independent designer women’s fashion. With a recently launched initiative called...
Don’t freak out, privacy doesn’t really exist anyways. When Google began its operations to archive and organize the web, it used the assumption that if you put something online, then you want it indexed. Opting out is your burden. This policy extends across most of its services; if there’s...
There’s a growing dining trend in several North American cities that has been gaining a lot of momentum. Instead of trying to just bring new customers to their restaurants, innovative thinking restaurateurs are also bringing their restaurants to new customers. Catering trucks and street food...
Here’s the latest version of the “Shift Happens” video. Fascinating facts and statistics regarding the surge of emerging technologies and social media innovations. Enjoy the mind candy. The following quotation from 60 years ago seems more relevant today than ever before. “Before...
Crowdfunding, AngelFlocks, Social Microphilanthropy whatever you call it, Kickstarter is a funding platform for artists, designers, filmmakers, musicians, journalists, inventors and explorers. Worth a peek. http://www.kickstarter.com/
Modeling the role of crowdsourcing in an organization’s innovation process.