The Internet is dead? According to Prince, The Artist and The Artist Formerly Know As Prince, it is. Has he gone mad? Perhaps one too many sips of the old purple Kool-Aid? Or is it just another one of his mediocre PR stunts? Needless to say, he is once again pushing the envelope and recently released...
OK. We hear about the shining results of multidisciplinary design and the benefits of it in understanding the user’s needs and producing inclusive products. More and more design companies are adopting the culture of having a broad range of team members with different backgrounds that collaborate in...
Hyundai and Kia have made immense gains in the past decade by re-invigorating their brand with truly unique designs and exciting offerings with their products such as the sporty Rear-wheel drive Hyundai Genesis coupe and Sedan, and attractive yet affordable Front wheel drive Kia Forte, Soul and Sorento. Consumers...
I was really excited when I saw that Canada was getting some new DSL services that would give customers access to faster speeds and start making things like real time HD streaming video a reality. If you are not in Canada and haven’t heard, Bell has a new service that offers speeds up to 25Mbps download...
My career up until 2007 had been about design and styling on the exteriors and interiors of automobiles. This type of design work is essential for car companies, as it is better aligns the appearances and function with the demographic in mind for a brand. While working at GM Holden in Australia,...
Consumers are smarter than ever- in fact, most consumers today would agree that when they go shopping, they want to know more about the companies they are buying from. From food to clothes to cars, the ever-expanding socially responsible shoppers want to know if the companies they are buying from...
How will this shift and change the way products are defined, shaped, and made? Will it make products or services easier, better, more enjoyable, more intuitive or more meaningful to use? Consider the following scenarios: Mobile Location Based Services: You’re tired and cranky after another distressingly...
To address better ways of integrating Transportation in Urban environments requires a very wide-angle perspective lens in order to view the whole scenario of life in an urban environment as well as those in and around the emerging world. It requires that we put ourselves on the same streets of the...
Traditionally, the notion of Beauty and Elegance is what makes classic examples of automotive design, which is designed to encourage observers to dream about an irreverent future. In the early days of the 1920’s and 1930’s these notions of dramatic proportions were predicated on people who lived...
We’ve been running ethnographic projects at Idea Couture since go. Almost three years ago, when I first joined what was then a five-person team on the fifth floor of our building, I was jettisoned into the field on a CPG project designed to examine the role of the kitchen in people’s lives. Since...