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Creativity By Consensus

By Morgan Gerard

Is J. Jonah Jameson calling the shots on the theater scene, or what? An article in The New York Times reports that the producers of the Broadway musical, Spider Man: Turn Off The Dark, recently held focus groups to figure out why critics had largely panned the show. I’m no fan of focus groups, but [...] Read more...

Some (Belated) Thoughts on Compost Modern

By Nicole Chen

Two weekends ago, I had the privilege of representing Idea Couture at the Compost Modern conference here in San Francisco. Organized by AIGA SF, “‘Compostmodern’ engages designers, sustainability professionals, artists and entrepreneurs to collaborate in realizing a more environmentally, culturally, and economically sustainable world.” While you can read many recaps on the conference that have [...] Read more...

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Moon Capital: A Shared Interest

By Maryam Nabavi

I am walking down Tremont Street in Boston, delayed by two hours and no idea where I am supposed to be but then I noticed two people in space suites standing a few steps above street level in a beautiful historical building. At that point I was sure that this is where I was supposed [...] Read more...

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Pre-Consumer Pie & Provocation

By Morgan Gerard

In a recent blog post, Grant McCracken suggests it is the job of designers to conduct provocation and innovation through pie. He points to Project M as the source of this uniquely American metaphor with its Pie + Conversation = Ideas/Ideas + Design = Positive Change equation. As a first step towards ideas that better [...] Read more...