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Art and Culture, Articles, Entertainment, Featured Articles, Featured Explorations

User-Focused Party-Rocking: Customer Experience in the Nightclub

Posted by: M/I/S/C/, at 9:01 am on January 27, 2012

Yale Fox is a DJ and nightclub sociologist living and working between Las Vegas and New York City. In 2010, while working towards his PhD at the University of Toronto, Yale was contacted by a prominent Las Vegas nightclub – one of the highest rated in the world. So began Yale Fox’s transition from...

Business Models, Featured Articles, Featured Explorations, Social Change, Uncategorized

Whitespace Experience Mapping Exercise For A Social Enterprise

Posted by: M/I/S/C/, at 11:58 am on January 20, 2012

Social enterprises exist, and strive, to become a new form of organization to effectively solve some of the most pressing challenges within our society. There is a wide, and probably growing, gap between the scale of the problems we face and the scale of the solutions on offer. Creative ways for advancing...

Featured Articles, Featured Explorations, Retail Design

From Cultural Revolution to Luxury Revolution: The Transformation of the Luxury Brand Experience

Posted by: M/I/S/C/, at 3:27 pm on January 16, 2012

When thinking about luxury, the first question that comes to mind is, what is a luxury brand? I am sure there are thousands of brands that would be quick to think of themselves as luxury brands but are they right? Many so-called luxury goods fall into the category of ‘nouveau luxe’ or afforded luxury...

Art and Culture, Featured Articles

Marketers Love Drinking Their Kool-Aid: Love, Sex, Emotion and the Brand Experience

Posted by: M/I/S/C/, at 11:21 am on January 6, 2012

Can a company or brand create powerful emotive connections that can make customers love them? Your advertising agency will be quick to say yes. I am not so sure. Marketers like to convince themselves that you can buy “love” – the ultimate goal for great marketing. But there is a danger that these...

Ethnography, Experience Design, Featured Articles, Strategic Innovation

Think like a three year old

Posted by: Maryam Nabavi, at 12:39 pm on October 17, 2011

We recently had a learning zone workshop with a group of kids in our office. They were in two separate groups of 3-5 and 6-8yrs, each group with unique exercises to complete. Not to mention how exhausting it was running after the younger ones, I also realized how much more imaginative they are comparing...

Art and Culture, Articles, Featured Articles

The Age of Weird

Posted by: Sean Hazell, at 9:24 am on August 4, 2011

The Odd Future of Business “Our model at Method is that being weird and different is good. Weird changes the world, and Detroit could use a little more of weird in terms of creative ideas.” - Eric Ryan, Method Products Co-Founder (AdAge) I’ve been into the idea of weird lately. It...

Art and Culture, Featured Articles, Industrial Design, Uncategorized

In Berlin…

Posted by: rbolton, at 2:51 pm on June 30, 2011

Since the falling of the walls, Berlin has been a site of ongoing experimentation. Old factory buildings, inhabited by artists and designers, transforming into studios and galleries. While I haven’t been for myself yet, I can tell you, based on hard anecdotal evidence, there is a consensus among young...

Art and Culture, Featured Articles, Strategic Innovation, Uncategorized

The Spy Poets: IARPA’s new Metaphor Program

Posted by: rbolton, at 1:16 pm on May 27, 2011

“The Greatest thing by far,” Aristotle declared, “is to be a master of metaphor…. It is a sign of genius, since a good metaphor implies an intuitive perception of the similarity in dissimilars.” IARPA, the US governmental arm for intelligence research (sometimes described as ‘DARPA for...

Art and Culture, Business Models, Explorations, Featured Articles, Organizational Design, Strategic Innovation, Uncategorized

EPIC FAIL: Error as the Site of Innovation

Posted by: rbolton, at 2:13 pm on May 16, 2011

The French psychoanalyst Jacques Lacan believed every unsuccessful act to be successful as discourse. Mistakes are reference points. They re-calibrate our assumptions and reorient our course of action.  The culture that doesn’t identify and contemplate its mistakes is condemned to repeat them. Applied...

Experience Design, Featured Articles, Service Design, Social Media, Uncategorized

48 Hours. 1,236 Service Designers. 60 Locations. 203 Service Design Concepts.

Posted by: Nicole Chen, at 3:10 pm on March 16, 2011

48 hours. 1,236 service designers. 60 locations. 203 service design concepts. Mix these all up and what do you get? An global event demonstrating what immense creativity, collaboration, innovation, and an aggressive time crunch can produce — Global Service Jam 2011! Participants from San Paulo,...