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Featured Articles, Industrial Design, Transportation Desgin, Uncategorized

Want more passion from you automotive product?  See Hyundai for examples.

Posted by: Jesse Diephuis, at 9:07 am on July 19, 2010

Hyundai and Kia have made immense gains in the past decade by re-invigorating their brand with truly unique designs and exciting offerings with their products such as the sporty Rear-wheel drive Hyundai Genesis coupe and Sedan, and attractive yet affordable Front wheel drive Kia Forte, Soul and Sorento. Consumers...

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Articles, Economics, Featured Articles, Technology

Bell’s new internet service limits usage to 7 hours a month.

Posted by: Ryan White, at 7:58 pm on July 13, 2010

I was really excited when I saw that Canada was getting some new DSL services that would give customers access to faster speeds and start making things like real time HD streaming video a reality. If you are not in Canada and haven’t heard, Bell has a new service that offers speeds up to 25Mbps download...

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Featured Articles, Industrial Design, Strategic Foresight, Strategic Innovation, Transportation Desgin, Uncategorized

From car design to innovation consultant – a story about joining Idea Couture

Posted by: Jesse Diephuis, at 10:41 am on June 17, 2010

My career up until 2007 had been about design and styling on the exteriors and interiors of automobiles.  This type of design work is essential for car companies, as it is better aligns the appearances and function with the demographic in mind for a brand.  While working at GM Holden in Australia,...

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Articles, Ethnography, Experience Design, Featured Articles, Industrial Design, Service Design, Social Change, Strategic Foresight, Strategic Innovation, Technology, Transportation Desgin, Uncategorized

Bygone Nostalgic Design VS. the Emerging World.  Part 2

Posted by: Jesse Diephuis, at 8:03 pm on May 20, 2010

To address better ways of integrating Transportation in Urban environments requires a very wide-angle perspective lens in order to view the whole scenario of life in an urban environment as well as those in and around the  emerging world. It requires that we put ourselves on the same streets of the...

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Articles, Experience Design, Explorations, Featured Articles, Industrial Design, Service Design, Social Change, Strategic Foresight, Strategic Innovation, Technology, Transportation Desgin, sustainability

Bygone Nostalgic Design VS. the Emerging World.  Part 1

Posted by: Jesse Diephuis, at 10:01 am on May 18, 2010

Traditionally, the notion of Beauty and Elegance is what makes classic examples of automotive design, which is designed to encourage observers to dream about an irreverent future.  In the early days of the 1920’s and 1930’s these notions of dramatic proportions were predicated on people who lived...

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Articles, Explorations, Featured Articles, Technology

From Touch To Feel- Part 2

Posted by: Mathew Lincez, at 12:44 pm on April 23, 2010

So what do we (and the brands we live by) gain by replacing our buttons with pixels and graphics? The answer is: possibilities. Touch opens a wider variety of interface and application options not constrained by old degrees of interaction physicality. It has improved on the accessibility and experience...

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Articles, Featured Articles, Organizational Design, Strategic Innovation

Do you tell the client they’re wrong?

Posted by: Patrick Glinski, at 8:57 am on April 20, 2010

We’ve all been there before. A request gets dropped on our desk that looks for the right answer to the wrong problem. When it happens, you’re put in a tough situation… so what do you do?

On April 20th, I participated as a judge in the interactive portion of the National Advertising Awards. Joined by a crew of seasoned interactive veterans, we evaluate 15 submissions. While I can’t share what ideas won (you’ll need to wait until May the 12th to find out), I can let you in...

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Featured Articles

From Touch To Feel- Part 1

Posted by: Mathew Lincez, at 9:06 am on April 5, 2010

From Touch To Feel: Innovating Sense-Based Experiences Multi-touch interfaces like Apple’s iPhone, Microsoft’s Surface and Perceptive Pixel’s Multi-Touch Wall have enabled a wave of new applications, products, services and consumer experiences- they are today’s market standards. By pushing beyond...

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Art and Culture, Articles, Featured Articles, Technology

Embracing the Petabyte Age, Part III: The Mechanization of Man

Posted by: Adam Rubin, at 8:48 am on March 29, 2010

Don’t forget about us. A core component in the Singularity-conversation is the topic of the evolving humanization of computers. But how come we don’t speak much of the reciprocal mechanization of man? It’s a two-way street, but most of us don’t consider this in the big picture....

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Articles, Experience Design, Featured Articles, Social Change

Space Flight and Public Engagement

Posted by: Maryam Nabavi, at 10:15 am on March 3, 2010

When the Spaceship One took off the runway to begin its 24 minutes of free flight duration into Earth’s orbit, many people didn’t believe the commercial flight would become a reality. The success of the Virgin Galactic in pushing the boundaries forward, promises a bright future for commercial space...

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