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Mathew Lincez

Mathew Lincez

Mathew is currently the Co-Head of Design Research and resident futurist at Idea Futures (an Idea Couture company) where he is engaged in design research and strategic foresight practices for a variety of fortune 500 companies and private sector clients. Mathew is also frequently engaged in consulting projects with the technology transfer and commercialization offices at a number of Canadian universities in the areas of consumer foresight, pre-competitive intellectual property expansion, and early stage product, service, and business model applications. Previously, Mathew conducted research for the Beal Institute for Strategic Creativity, a not for profit think tank focused on design research and foresight methodologies. While at the Beal Institute, Mathew’s work and research focused on identifying and exploring design and business opportunities related to Dataspace (Internet of Things), as well as an in depth cultural analysis of gaming, new media, and Remix Culture. This work led him towards presenting scenarios and facilitating creative workshops at a variety of educational institutions including MIT and the University of Waterloo’s Centre for Business, Entrepreneurship and Technology. Prior to his work at the Beal Institute, Mathew worked as a consultant for Axis Group International where he conducted research, scenario planning, and early stage product innovation for Motorola’s Global Telecom Solutions Sector and Whirlpool Canada Inc. in a diversity of areas ranging from counter terrorism and disaster mitigation, to RFID, mobile communications, and telematic applications; household and urban waste stream management. Mathew has maintained his involvement in academia as both a guest lecturer and instructor at OCAD in the areas of interaction, compelling user experiences, play behavior and game design. Mathew also participated in the development of Canada’s first accredited master’s program on Strategic Foresight and Innovation now being offered at OCAD.

Recent Posts

  • May 21, 2010 in Articles, Explorations
    From Touch To Feel- Part 3

    How will this shift and change the way products are defined, shaped, and made? Will it make products or services easier, better, more enjoyable, more intuitive or more meaningful to use? Consider the following scenarios:
    Mobile Location Based Services: You’re tired and cranky after another distressingly long subway ride to an unfamiliar part of town. Your [...]

  • April 23, 2010 in Articles, Explorations, Featured Articles, Technology
    From Touch To Feel- Part 2

    So what do we (and the brands we live by) gain by replacing our buttons with pixels and graphics? The answer is: possibilities.
    Touch opens a wider variety of interface and application options not constrained by old degrees of interaction physicality. It has improved on the accessibility and experience of websites, video and gaming. It has [...]

  • April 5, 2010 in Featured Articles
    From Touch To Feel- Part 1

    From Touch To Feel: Innovating Sense-Based Experiences
    Multi-touch interfaces like Apple’s iPhone, Microsoft’s Surface and Perceptive Pixel’s Multi-Touch Wall have enabled a wave of new applications, products, services and consumer experiences- they are today’s market standards. By pushing beyond these interfaces as well as forthcoming variations of tactile feedback and gestural interfaces into a more affective [...]

  • June 17, 2009 in Social Media
    Clay Shirky on Twitter & Iran

    Great interview with Clay Shirky on the use and impact of Twitter on the events now unfolding in Iran. He discusses many points including simplicity, control, participation, personal-emotional impact, and the difficulties facing traditional media channels like CNN.
    http://blog.ted.com/2009/06/qa_with_clay_sh.php

  • June 8, 2009 in Web
    Software Takes Command (New book by Lev Manovich)

    Download Lev’s latest book free in PDF / DOC format

  • June 2, 2009 in Art and Culture, Entertainment
    FIX YOUR FACE

    Great trvsdjam mixtape and distribution model

  • May 28, 2009 in Explorations, Featured Explorations, Industrial Design, Mobile Design, Strategic Innovation, Web
    Caress – The Next Generation Glucometer

    Often upon diagnosis of diabetes, patients will retreat and internalize, alienating themselves. The nature of current glucose meter technology can exacerbate this issue by forcing people to navigate this new landscape by themselves, which in addition to increasing feelings of isolation, can put a strain on relationships with concerned family and loved ones.
    Caress is [...]

  • May 22, 2009 in Articles, Ethnography, Industrial Design, Strategic Innovation
    From Touch To Feel

    This is a kick off post to a series that will be exploring the shift from touch to feel as both context and concept for the design of new products, services, systems and experiences.  The series will question “touch” and the touch context from a variety of perspectives; and mix, muse, and compare as to [...]