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Information Overload and the Great Purge of 2011

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More is not always better, because there’s only so much that we can digest. The signal to noise ratio does not necessarily improve if that which was once signal converts to noise as new signals are introduced into the system. Read More…

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  • 20th Dec 2010

The Kaos Pilot DK Experience Pt2

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After visiting the Kaos Pilots in Aarhus Denmark it was time to have some KP’s cross the pond to visit us. IC is an organization that is always open to new learning relationships and creative exchanges that help to expand our knowledge [...] Read More…

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  • 17th Dec 2010

Lessons in Innovation from a Mushroom Forager

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Every one of us at Idea Couture has our own “outside of work” creative and quirky passions — that’s what makes us such effective creative and interesting professionals. For example, one of us runs a Design Collective, another plays in a rock-band, [...] Read More…

M/I/S/C/ is a quarterly magazine about business innovation and design thinking. It is distributed in over 28 countries around the world.

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Inspiration: Lindsay Page ‘s photography and video installation work have been exhibited internationally. Her photographic work has appeared in magazines including the New Yorker and Camera Austria.

Lindsay Page

Feature: Marketers Love Drinking Their Kool-Aid: Love, Sex, Emotion and the Brand Experience

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